Amazon Prime Day Sales Cross $10B, Walmart Divides Black Friday Sales Into 3 Events and eBay to Verify Sneakers Sold Over $100
Photo by digitalcommerce360.com
Amazon Prime Day Sales Cross $10B
Amazon.com Inc.’s sixth-annual Prime Day is in the books, and it marked yet another record-breaking event for the retail giant, with sales surpassing last year’s 48-hour event by 45.2%. Digital Commerce 360 estimates Amazon’s sales on Prime Day hit $10.40B globally over the two-day period spanning October 13 and October 14, up from $7.16 billion during the event in July 2019. The big winners this year were marketplace sellers, selling a record of more than $3.5B worth of goods during Prime Day, Amazon says. Sales of marketplace sellers’ products grew nearly 60% and - most notably - grew faster year over year than sales of Amazon’s own products, including its private label goods, Amazon devices and products it buys from manufacturers to sell itself.
What stood out to us? Goodbye malls.
Walmart Divides Black Friday Sales Into 3 Events
Walmart said on Wednesday that it will have in-store Black Friday sales, but it’s breaking them up into three separate sales events. The retailer is taking safety precautions, such as having employees distribute sanitized shipping carts, limiting the number of customers inside the store and making customers line up in a single-file line before they enter. Stores will open at 5 A.M. local time. “We’ve been very thoughtful as we planned this year’s event,” Scott McCall, executive vice president and chief merchandising officer said in a news release. “By spreading deals out across multiple days and making our hottest deals available online, we expect the Black Friday experience in our stores will be safer and more manageable for both our customers and our associates.”
What stood out to us? Sell three times as much, and safely.
EBay to Verify Sneakers Sold for Over $100
With the help of independent experts, eBay will now vet sneakers sold for more than $100 in the United States as part of its Authenticity Guarantee program, the company announced. Sellers will send their sneakers to a third-party authentication facility for an inspection to verify that the items sold are consistent with the listing title, description and images. The platform has enlisted Sneaker Con to create a new facility and use its authenticators' expertise. For sellers offering returns, the company will also ensure that sold items are returned to the seller. The service, which launches this month, will include all sneakers sold over the platform for more than $100 by early 2021.
What stood out to us? This really seems like a role for government regulation to protect consumers. Sneaker Con is only verifying shoes over $100. What about the poor consumers buying $90 shoes?
In the headlines
- Strike: Amazon faces strikes in Germany on busy Prime Day.
- Challenges: Holiday sales growth won't reach 2% this year, CBRE says.
- Testing: 50,000 shoppers give China’s digital yuan its biggest test yet.
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