Alibaba’s Online Sales Goal, Rainier Industries Ecommerce Growth and Amazon One-Day Shipping
Alibaba’s Goal To Double Online Sales in Three Years
Alibaba is at it again. Jiang Fan, who runs Alibaba’s two biggest ecommerce businesses, wants to double online transactions on the company's Tmall service in three years. Alibaba being China’s largest company, which also runs the Taobao platform for smaller merchants, is working on plans to grow as China’s economy decelerates. In addition to investing in cloud services, the company wants to become the go-to place where brands such as Valentino or L’Oreal sell items to the middle class. For its goal of doubling online sales in three years to be achieved, Tmall must add an additional 100 brands to do annual business of 1 billion yuan each.
What stood out to us? Make Singles’ Day a quarterly event and this goal is cooked.
Ecommerce Boosts Manufacturer Rainier Industries
Rainier Industries, founded in 1896, is a Seattle-based manufacturer specializing in awnings, tents and other related products. However, the company doesn't have a “one size fits all” approach to business. The company launched its ecommerce site nearly four years ago, generating at least $20 million in ecommerce sales, a 20% increase over web sales in 2018. Total sales in the shade division increased 14% through 2018, and lead times for orders dropped by 20%. The company’s online site, RainierOutdoor.com, generates daily orders of approximately $50,000. “Ecommerce using proven technology makes us the fastest company in the market,” says David Traub, CEO, Rainier Industries. “We can now ship products in hours that used to take us about eight days.”
What stood out to us? Selling tents online is one fly idea.
Amazon One-Day Shipping
Amazon is staying ahead of the competition. While other retailers still try to keep up with Prime two-day shipping, the ecommerce leader has bigger plans of evolving Prime into one-day shipping. Amazon more than doubled profit in the first quarter due to strong growth in Amazon Web Services cloud computing, advertising and other high-margin businesses. Another main area of growth stems from its “other” revenue category, largely being made up of advertising business where Amazon reported $2.716 billion in revenue. That is approximately a 34% increase from the year earlier. “We’ve already started down this path,” says Brian Olsavsky, Amazon’s chief financial officer. “In the past months we’ve significantly expanded our one-day eligible selection and also expanded the number of ZIP codes eligible for one-day shipping.”
What stood out to us? Next week The Dose will be featuring Amazon’s push for one-minute shipping.
In the headlines
- Oh la la: Lululemon plans to double its online sales.
- eBay’s ecommerce rise: Thanks to advertising sales, eBay's revenue rises.
- Delivery by drone: Alphabet’s Wing Aviation gets FAA approval for drone delivery.
Before you go
The reality behind making B2B ecommerce more buyer-friendly.
B2B companies must deal with younger online buyers.
Manufacturers are pursuing ecommerce at a faster pace.
Dose data of the week
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